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Tag: SEO

Unlocking the Power of Alt Text: A Comprehensive Guide to Creating Accessible and SEO-Friendly Images and Links
Unlocking the Power of Alt Text: A Comprehensive Guide to Creating Accessible and SEO-Friendly Images and Links

As a digital marketing agency, we know how important it is to make your website accessible to as many people as possible. One of the ways we do this is by using alt text. But what exactly is alt text, and why is it so important?

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alt text, SEO, website accessibility

Basic SEO Strategies For Banks
Basic SEO Strategies for Banks

Banks are always looking for better ways to serve their customers at their offices. But do you do the same for your digital customers? Your bank’s website serves as a digital branch for your customers, and you can’t serve your digital customers if they can’t find your bank. But with proper search engine optimization techniques, digital...

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bank websites, Banks, SEO, SEO strategies

Smiling Woman Scrolls an SERP Search Engine Results Page on Her Phone
SERP. What is a SERP in Google Searches or Bing Searches?

Learn more about the importance of Search Engine Result Pages, also known as SERPs. Learn more about why SERPs are important and what goes into determining your website appearing as a result for an organic search on a search engine like Google.

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search engine, search engine marketing, search engine optimization, sem, SEO, serp

Connected Hands of Silhouettes Like Backlinks Connecting Websites
Backlinks - What are They and Why are They Important?

What are Backlinks? Backlinks are links from other sites to your site. Those links back to your site are an SEO ranking factor because they show how your site is connected and possibly even well-regarded by others.  How Do You Get Backlinks? Getting other sites to link to your own site can occur in a number of ways: You create or...

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backlinks, search engine optimization, SEO, SEO strategies

The Sweetest Link Between You and Your Customers: Your Website
The Sweetest Link Between You and Your Customers: Your Website

Sweethearts, roses, handmade cards and candy galore - Valentine’s Day is a pretty big deal at VGM Forbin. In celebration of this lovely holiday, we thought our gift to you would be to share some insight into something that makes our heart skip a beat - a beautiful website. Take these tips to make your website a sweet Valentine’s gift to...

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Analytics, blog, googlereviews, onlinemarketing, reputationmanagement, searchengineoptimization, SEO, sweetestlink, website, yourwebsite