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Category: Email Marketing

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How to Craft Irresistible Email Subject Lines

Here's the million-dollar question: how do you make your email the shining star in a galaxy of messages? That's where the magic of crafting the perfect subject line comes in. It’s like the headline of your personal newspaper, the first hello

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email marketing

The Ultimate HME Digital Toolkit
The Ultimate HME Digital Toolkit

Introducing “The Ultimate HME Digital Toolkit” your strategic asset for propelling your home medical equipment business into an era of digital excellence and securing a competitive edge. For over two decades, VGM Forbin has been navigating the

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Email Update Alert! Gmail and Yahoo's Email Policy Changes Coming Soon
Email Update Alert: Gmail and Yahoo's Email Policy Changes Coming Soon

You’ve heard Gmail and Yahoo are making email policy changes coming in February 2024, but what are they? Think email authentication, easier ways to say 'adios' to those subscriptions, and even a reported spam threshold.

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picture of computer and laptop highlighting marketing strategy
Case Study - Using Online Marketing to Grow Your HME Business

Jumping into the world of online marketing with both feet can be a daunting task for any healthcare business, especially when it’s totally unfamiliar. At VGM Forbin, our goal is to help you understand the benefits of online marketing and how it can be an asset in growing your HME business to help you reach more customers and give them the...

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5 Email Marketing Best Practices that Actually Work
5 Email Marketing Best Practices that Actually Work

Engage current customers or attract new potential ones with an email marketing strategy that puts your messaging right into your audience's inboxes—begging to be opened. Easier said than done, right? When email marketing is done successfully it will slowly trickle your brand’s story over time, build awareness, increase incoming traffic...

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Zooming Past Industry Averages with Email Marketing
Zooming Past Industry Averages with Email Marketing

We all ask ourselves, what are the best ways to keep our customers engaged and informed – the answer is email marketing. Why Choose Email Marketing? The sheer number of statistics that back up email marketing is incredible. According to Statista, there are 4 billion daily email users, and this number is expected to climb to 4.6 billion...

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A Journal and Pen, a Laptop, and a Mobile Phone Illustrate the Evolution of Blogs from Online Journal to Pre-Formatted, More Casual Site Content.
What is a Blog?

You may have been told you need a blog. If so, you've likely thought the following: I don't have time to write a blog? Who would read what I would write in a blog? There are already more than enough blogs out there? At VGM Forbin, we understand all of that. Another boring blog that doesn't get seen is a waste of your time...

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blog, blogging, content marketing